Last Updated: 11/11/24
INITIATE LIFT LLC (“us,” “we,” or “our”) operates https://initiatelift.com/ (the “Service”). This page informs you of our policies regarding the collection, use, and disclosure of your personal data when you use our Service, as well as your rights under applicable privacy laws.
By using our Service, you consent to the data practices described in this Privacy Policy. Terms not defined here have the same meanings as in our Terms and Conditions.
Definitions
- Service: The https://initiatelift.com/ website operated by INITIATE LIFT LLC.
- Personal Data: Any information relating to an identified or identifiable individual.
- Usage Data: Data collected automatically, such as page visit duration.
- Cookies: Small files stored on your device to track activity.
- Data Controller: The entity that determines the purpose and means of processing Personal Data. INITIATE LIFT LLC is the Data Controller for your Personal Data.
- Data Processor (Service Provider): Third parties that process data on behalf of the Data Controller.
- Data Subject (User): The individual using our Service.
Information Collection and Use
We collect several types of information to provide and improve our Service.
Types of Data Collected
Personal Data
We may collect Personal Data, including:
- Contact details: Email, first and last name, phone number, business website URL, business location.
- Marketing preferences: Information on whether you wish to receive marketing materials.
Usage Data
We collect Usage Data to monitor and improve our Service. This may include IP address, browser type, pages visited, time on page, and diagnostic data.
Tracking & Cookies Data
We use cookies and similar tracking technologies to monitor activity on our Service, improve functionality, and deliver personalized content and ads. You may refuse cookies by adjusting your browser settings, but this may affect your experience. For more detailed information, please refer to our Cookie Policy.
Examples:
- Session Cookies for essential operation.
- Preference Cookies to remember your settings.
- Security Cookies for protection.
- Advertising Cookies for personalized ads.
Use of Data
We use your data for the following purposes:
- Service operation and maintenance.
- Notifying you of changes to our Service.
- Providing customer support.
- Gathering insights for Service improvement.
- Monitoring usage for security.
- Providing news and offers about similar services (opt-out available).
Legal Basis for Processing under GDPR
If you are located in the EEA, our legal basis for processing your data includes:
- Contractual necessity: When processing is required to fulfill our contract with you.
- Consent: When you have given us explicit permission.
- Legitimate interests: For purposes that do not override your rights.
- Legal obligation: To comply with the law.
Retention of Data
INITIATE LIFT LLC retains your Personal Data only as long as necessary for the purposes stated or as required by law. Usage Data is generally retained for a shorter period unless needed for security or improvement.
Data Transfer
Your information may be transferred to, and processed on, computers outside your jurisdiction. By providing your data, you consent to such transfers. We ensure adequate protections are in place to secure your data during transfer.
Disclosure of Data
For Legal Reasons
We may disclose Personal Data in good faith to:
- Comply with legal obligations.
- Protect the rights of INITIATE LIFT LLC.
- Prevent potential wrongdoing.
- Ensure safety and legal compliance.
Security of Data
While we strive to use commercially acceptable means to protect your data, no method of transmission or storage is entirely secure. We prioritize data security but cannot guarantee absolute protection.
Your Data Protection Rights (GDPR and CCPA)
You have rights under the GDPR (for EEA residents) and CCPA (for California residents):
- Access: Request a copy of your Personal Data.
- Correction: Request corrections for inaccurate data.
- Deletion: Request deletion of your data.
- Restriction: Limit data processing in certain cases.
- Portability: Receive your data in a structured, commonly used format.
- Objection: Object to processing based on legitimate interests.
- Withdrawal of Consent: Withdraw consent for data processing where consent was previously given.
For California residents, you may exercise additional rights, such as opting out of the sale of your Personal Data. To submit a request, contact us via Contact Page. Verification may be required.
Service Providers
We use third parties to support our Service, and these third parties have access to your data solely to perform tasks on our behalf.
Analytics
We use Google Analytics to monitor usage and improve our Service. Google may use the collected data for ads within its network. For details, see Google’s Privacy Policy.
Advertising
We partner with third parties such as Google AdSense to show ads. You can control ad preferences via Google Ads Settings.
Links to Other Sites
Our Service may contain links to third-party sites. We are not responsible for their privacy practices and advise reviewing their privacy policies.
Children’s Privacy
Our Service is not intended for children under 18. We do not knowingly collect data from children. If we discover data from a child, we will delete it.
Changes to This Privacy Policy
We may update our Privacy Policy periodically. We will notify you of changes by posting the new Privacy Policy here and updating the “Effective Date.” We recommend reviewing this policy periodically for updates.
Contact Us
For any questions, contact us via our Contact Page.